Loading…
Purple Innovation, Inc. is projected to rise to $12.21 by 2027, a +36% move from its current price of $9.00. PRPL is currently trading above its 50-day average (a bullish sign). Technical indicators currently lean strong buy.
A data-driven summary — not financial advice. See the full breakdown below.
Live market data via Yahoo Finance · updated 8/4/2026
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Aug 5 | $8.27 | $8.99 | $9.77 | -0.11% |
| Aug 6 | $7.98 | $8.98 | $10.11 | -0.21% |
| Aug 7 | $7.76 | $8.97 | $10.37 | -0.32% |
| Aug 8 | $7.58 | $8.96 | $10.59 | -0.43% |
| Aug 9 | $7.43 | $8.95 | $10.79 | -0.53% |
| Aug 10 | $7.29 | $8.94 | $10.97 | -0.64% |
| Aug 11 | $7.16 | $8.93 | $11.14 | -0.75% |
| Period | Min | Prediction | Max | Change |
|---|---|---|---|---|
| Week 1 | $7.16 | $8.93 | $11.14 | -0.75% |
| Week 2 | $6.49 | $8.87 | $12.12 | -1.49% |
| Week 3 | $6.00 | $8.80 | $12.90 | -2.22% |
| Week 4 | $5.61 | $8.73 | $13.59 | -2.95% |
| Week 5 | $5.29 | $8.67 | $14.21 | -3.68% |
| Week 6 | $5.01 | $8.60 | $14.78 | -4.40% |
| Week 7 | $4.76 | $8.54 | $15.32 | -5.11% |
Short-term targets derived from the forecast trend and recent volatility. Highly uncertain — not financial advice.
Purple Innovation, Inc. designs, manufactures, and sells sleep and other products in the United States and internationally. It provides mattresses, pillows, sheets, foundations, waterproof mattress protectors, bases, and seat cushions, as well as blankets and duvets.
The company markets and sells its products through its direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, third-party online retailers, and Purple showrooms. The company was founded in 2010 and is headquartered in Lehi, Utah.
Purple Innovation, Inc. (PRPL) is trading at $8.10 with a market capitalization of $35.26M. It is ranked 4638 among listed securities by market cap.
Its 30-day range spans from $4.67 to $14.05, and the stock’s technicals show the 50-day simple moving average at $1.67 and the 200-day simple moving average at $0.942. The current price sits near a resistance level of $8.22, with a support level at $0.29.
The sentiment is BULLISH on the near-term outlook, and the stock exhibits high volatility with an annualized volatility of 200%.
For 2026, the forecast shows a min of $0.29, an average of $8.10, a max of $11.15, with 0% ROI and a NEUTRAL sentiment. From 2027 onward, the path is bullish, with 2027 at an average of $11.01, 2028 at $14.10, and 2029 at $11.93, followed by 2030 at $11.13, 2031 at $11.78, and 2032 at $11.00 on average. The longer-horizon view shows 2033 at $14.50, 2034 at $17.18, and 2035 at $17.42, continuing to 2040 at $24.01 and 2050 at $28.06 on average.
A major floor 96.8% below — a decisive break under it would weaken the trend.
The nearest floor, 96.8% below — buyers have tended to step in here.
Resistance now sits 8.7% below — it may act as fresh support.
A major ceiling 49.6% above — clearing it would confirm fresh momentum.
Key PRPL support and resistance from recent price action — levels where the trend has historically paused or reversed. Percentages are the distance from the current price.
A snapshot of PRPL market posture derived from its technical indicators and recent volatility. Higher trend and alignment lean bullish; higher risk means larger swings.
Technical Analysis
Indicators computed on daily closing prices.
| Period | SMA | Action | EMA | Action |
|---|---|---|---|---|
| MA 5 | $7.95 | Buy | $7.61 | Buy |
| MA 10 | $6.80 | Buy | $6.49 | Buy |
| MA 20 | $3.56 | Buy | $4.67 | Buy |
| MA 50 | $1.67 | Buy | $2.57 | Buy |
| MA 100 | $1.14 | Buy | $1.66 | Buy |
| MA 200 | $0.942 | Buy | $1.20 | Buy |
| Name | Value | Action |
|---|---|---|
| RSI (14) | 85.52 | Sell |
| Stoch RSI (14) | 81.87 | Sell |
| CCI (20) | 84.94 | Neutral |
| Williams %R (14) | -1.51 | Info |
| MACD (12,26,9) | 0.52 | Buy |
| ROC (12) | 2487.86 | Buy |
| Bollinger %B (20,2) | 0.81 | Neutral |
| Stochastic %K (14) | 98.49 | Sell |
| TRIX (15) | 18.12 | Buy |
| Awesome (5,34) | 5.68 | Buy |
| Ultimate (7,14,28) | 78.39 | Sell |
| Momentum (10) | 7.79 | Buy |
| Aroon Osc (25) | 20.00 | Buy |
| Hull MA (9) | 8.12 | Buy |
| ADX (14) | 59.26 | Buy |
| ATR (14) | 0.46 | Info |
The 30-day technical picture is described as BULLISH. The RSI(14) reading is 90, indicating an overbought condition within the period.
The stock’s near-term moving averages show the SMA50 at $1.67 and the SMA200 at $0.942, painting a picture of a price that has moved well above its longer-term average levels.
Prices are trading near resistance at $8.22, with support at $0.29. The 30-day range spans from $4.67 to $14.05, highlighting notable volatility in the short window.
| Year | Min | Avg | Max | ROI | Sentiment |
|---|---|---|---|---|---|
| $0.29 | $9.00 | $12.39 | 0% | Neutral | |
| $8.89 | $12.21 | $18.10 | +36% | Bullish | |
| $10.70 | $15.62 | $24.72 | +74% | Bullish | |
| $8.65 | $13.31 | $22.13 | +48% | Bullish | |
| $7.66 | $12.36 | $21.40 | +37% | Bullish | |
| $7.71 | $13.00 | $23.31 | +44% | Bullish | |
| $6.99 | $12.30 | $22.74 | +37% | Bullish | |
| $8.78 | $16.09 | $30.57 | +79% | Bullish | |
| $9.96 | $18.98 | $36.98 | +111% | Bullish | |
| $9.81 | $19.42 | $38.74 | +116% | Bullish | |
| $11.97 | $26.60 | $58.34 | +196% | Bullish | |
| $14.07 | $31.26 | $71.91 | +247% | Bullish |
Current year — the forecast is anchored to the live price, so ROI shows 0%.
| Month | Min | Avg | Max | Change |
|---|---|---|---|---|
| August 2026 | $0.29 | $9.00 | $11.25 | +0.00% |
| September 2026 | $6.85 | $8.33 | $10.57 | -7.42% |
| October 2026 | $6.62 | $8.16 | $10.56 | -2.03% |
| November 2026 | $7.21 | $8.99 | $11.83 | +10.15% |
| December 2026 | $7.37 | $9.29 | $12.39 | +3.26% |
Click any year to see its month-by-month PRPL forecast. Min / Avg / Max are a bear / base / bull scenario; ROI is the projected move from the current price. Change is the month-over-month move in the average. Estimates, not guarantees.
In 2026, PRPL is projected to trade between $0.29 and $12.39, averaging $9.00 — a potential gain of 0% from today's $9.00. A consolidation phase looks the most probable path here.
Purple Innovation, Inc.'s 2027 outlook centres on $12.21, within a $8.89 to $18.10 range. That is up +36% on the projected 2026 average. That marks a +36% change versus current levels. Momentum favours further upside here.
By 2028, PRPL could reach as high as $24.72, with a base case around $15.62 and support toward $10.70 — roughly +74% from $9.00. Buyers look set to stay in control over this stretch.
Expect PRPL to range from $8.65 to $22.13 through 2029. The $13.31 average target implies a +48% move from current prices. That is -15% versus the projected 2028 average. Momentum favours further upside here.
The PRPL price prediction for 2030 points to an average of $12.36 (low $7.66, high $21.40) — a potential gain of +37% on today's $9.00. Buyers look set to stay in control over this stretch.
In 2031, PRPL is projected to trade between $7.71 and $23.31, averaging $13.00 — a potential gain of +44% from today's $9.00. That is up +5% on the projected 2030 average. Momentum favours further upside here.
Purple Innovation, Inc.'s 2032 outlook centres on $12.30, within a $6.99 to $22.74 range. That is -5% versus the projected 2031 average. That marks a +37% change versus current levels. Buyers look set to stay in control over this stretch.
By 2033, PRPL could reach as high as $30.57, with a base case around $16.09 and support toward $8.78 — roughly +79% from $9.00. Momentum favours further upside here.
Expect PRPL to range from $9.96 to $36.98 through 2034. The $18.98 average target implies a +111% move from current prices. That is up +18% on the projected 2033 average. Buyers look set to stay in control over this stretch.
The PRPL price prediction for 2035 points to an average of $19.42 (low $9.81, high $38.74) — a potential gain of +116% on today's $9.00. Momentum favours further upside here.
In 2040, PRPL is projected to trade between $11.97 and $58.34, averaging $26.60 — a potential gain of +196% from today's $9.00. That is up +37% on the projected 2035 average. Buyers look set to stay in control over this stretch.
Purple Innovation, Inc.'s 2050 outlook centres on $31.26, within a $14.07 to $71.91 range. That is up +18% on the projected 2040 average. That marks a +247% change versus current levels. Momentum favours further upside here.
Investing $1,000 in PRPL today (≈ 111.111111 PRPL) could be worth
$3,473.73
+$2,473.73 (+247%) by 2050 · US Dollar
Based on the average projected PRPL price of $31.26 in 2050.
Based on the base (average) forecast scenario. FX rates are indicative. Estimates only — not financial advice.
See what a past investment in PRPLwould be worth at today's price.
$1,000 invested in PRPL on Jul 31, 2025 (≈ 1,233.045639 PRPL) would be worth
$11,097.41
+$10,097.41 (+1009.7%) today · 11.10× · US Dollar
Based on a PRPL entry price of $0.811 vs. today's $9.
| Invested | Entry price | Value today | Return |
|---|---|---|---|
| 1 week ago | $7.63 | $1,179.55 | +18.0% |
| 1 month ago | $0.357 | $25,210.08 | +2421.0% |
| 3 months ago | $0.499 | $18,036.07 | +1703.6% |
| 6 months ago | $0.672 | $13,392.86 | +1239.3% |
| 1 year ago | $0.811 | $11,097.41 | +1009.7% |
| All time (5.0y) ago | $26.12 | $344.56 | -65.5% |
Past performance from historical market data — it does not predict future results. FX rates are indicative. Not financial advice.
Enter a price to see how it sits against our PRPL forecast.
Our base-case forecast reaches $18.00 around 2034.
Implied market cap at $18.00: $78.35M
The multi-year forecast paints a generally bullish arc, with substantial upside potential over the horizon. By 2030, the average price is projected to be $11.13 with a 37.4% ROI, and the sentiment remains BULLISH. The forecast then extends to 2040, where the average is $24.01 with a 196.4% ROI, and to 2050, where the average is $28.06 with a 246.4% ROI.
Key yearly milestones include 2027 with an average of $11.01 and 36% ROI; 2028 with an average of $14.10 and 74.1% ROI; 2029 with an average of $11.93 and 47.2% ROI. Intermediate years like 2033 at $14.50 average, 2034 at $17.18 average, and 2035 at $17.42 average reflect continued bullish momentum, while 2040 and 2050 show the most pronounced upside on average values and ROI.
These forecasts are estimates and carry uncertainty. The numbers indicate potential upside from the current price, but actual performance will depend on future conditions and market dynamics.
Tap a question to reveal the answer.
The forecast for 2030 shows an average price of $11.13 with a 37.4% ROI, moving from a 2030 min of $6.90 to a max of $19.27.
The long-term outlook is bullish, with increasing average prices and ROIs rising to 196.4% by 2040 and 246.4% by 2050. In 2026 the forecast is neutral, with an average price of $8.10 and 0% ROI.
Yes. The forecast shows higher annual averages and upper bounds, with 2033 max at $27.56 and 2034 max at $33.48, suggesting a move above $20 could occur in those years.
The current price is $8.10 and the market capitalization is $35.26M.
The sentiment is BULLISH, RSI(14) is 90, SMA50 is $1.67, SMA200 is $0.942. The 30-day range is $4.67 to $14.05, with support at $0.29 and resistance at $8.22.
Purple Innovation, Inc. Community Discussion
0Share your Purple Innovation, Inc. price prediction and read what the community thinks. Be respectful — comments are public and not financial advice.
Be the first to share your prediction…
What's your take? Add a comment above to start the conversation.